What they say:
ECO® was “born recycled” in 2009, with the start of the program ONE FRAME – ONE TREE, in partnership with the NGO Trees for the Future. Since then, ECO® has donated and planted a tree for every frame sold. So far, ECO® has planted over 1.5 million trees!
What we say:
We are all for saving the environment, especially when it involves wearing a beautiful pair of glasses! Made from recycled materials, at an all inclusive price with Nikon lenses - awesome!